Fractional Head of Commercialization

Schedule Strategic Call

For founder-led or PE-backed manufacturers ready
to structure revenue intentionally.

THE GROWTH GAP

Manufacturers are structured for operations, but not always for intentional growth. Cross-functional teams are strong, production runs efficiently, and accounts are maintained with discipline. Yet business development is often blended into account management and sales operations, living between competing priorities rather than operating as a defined function.

Growth requires something different:

  • Dedicate time and strategy

  • Strong connectability

  • Client vetting frameworks

  • Commercial readiness expertise

  • Margin modeling clarity

  • Speed-to-market structure

Account management sustains revenue; business development builds it.

  • We assess the current commercial structure and identify where growth is being supported — and where it is being assumed.

    This includes evaluating segmentation discipline, client vetting standards, margin clarity, onboarding flow, internal alignment between sales and operations, and speed-to-market readiness.

    From there, we define the specific systems required to support intentional growth. The focus is practical: install structure that protects capacity, margin, and internal efficiency while enabling expansion.

    Deliverables may include segmentation frameworks, qualification matrices, onboarding protocols, pricing architecture models, and cross-functional alignment maps.

  • Every engagement begins with a structured assessment.

    We conduct leadership interviews, review current pipeline and client mix, evaluate contribution margin patterns, and map the internal handoffs between business development, account management, and operations.

    Following the assessment, we outline prioritized recommendations based on available resources, growth demand, and operational capacity.

    You receive a clear roadmap that defines what should be implemented first, what can follow, and what should be deprioritized.

    The objective is clarity before execution. text goes here

  • Engagement models are structured to align with growth objectives and internal bandwidth.

    We typically operate in one of three ways:

    • Short-term Revenue Architecture Sprint (60–90 days)

    • Fractional Head of Commercialization (retained advisory)

    • Strategic or Board-Level Advisory

    In each case, we function as an extension of your leadership team — aligning commercial structure with operational realities.

    Investment varies based on scope and duration and is defined clearly before work begins.